Goods at ‘the lowest price’ is Walmart’s USP while Nike’s value proposition is offering the highest quality shoes for athletes and fitness enthusiasts. USP or Unique Selling Propositions help customers who have an overwhelming array ...Read More →
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If you are not using a 360 assessment in your coaching practice, it’s not too late to start now! While a 360 assessment has traditionally been an optional tool for many leadership coaches, it is ...Read More →