The Coach's Roadmap to Success:
READY, SET, GO

Your step-by-step path to building a successful coaching business that gets noticed, gets clients, and gets results
This guide gives you the strategy, structure, and clarity you need to grow a coaching business that’s credible, focused, and built for real-world success.
Grounded in the Triple Win Leadership Coaching model, it walks you through how to define your brand, structure your services, and scale your visibility—step by step.
With this guide, you’ll gain insights on:
READY — Lay your foundation
- Define your coaching identity and value proposition in a way that builds immediate credibility
- Create a coach profile that resonates with HR and business leaders
- Identify the right audience so your outreach speaks directly to those who need your expertise
SET — Structure your services
- Present your coaching offerings with clarity, confidence, and client-ready structure
- Build a digital presence that positions you as a trusted professional
- Prepare the materials—proposals, agreements, PDFs—you need to onboard clients smoothly
GO — Promote and grow your business
- Market your services with authenticity and consistency across channels like LinkedIn and email
- Earn recognition through thought leadership, credentials, and client proof points
- Scale your visibility and influence while staying focused on delivering results